The 29th CBE China Beauty Expo, Asia's leading beauty industry event, will be held in Shanghai New International Expo Center from May 12 to 14, 2025! As a bellwether of the beauty industry, CBE brings together the world's top brands, innovative technologies and cutting-edge trends. It is an excellent platform for you to expand business opportunities, gain insights into the market and deepen cooperation.

Preview of exhibition highlights

Unprecedented scale: Over 500,000 square meters of exhibition area, attracting thousands of well-known domestic and foreign brands to participate in the exhibition, covering the entire industry chain including skin care, makeup, personal care, medical beauty, supply chain, etc.

Trend release: Focus on new technologies, new raw materials, and new marketing models in the industry, and witness the latest trends in the beauty market in 2025.

High-end forum: Talk about the future of beauty with industry bigwigs and opinion leaders, and discuss hot topics such as digital transformation and sustainable development.

Precise docking: The organizer specially invites global buyers, channel merchants, and e-commerce platforms to help brands efficiently match resources.

Our booth information

📍 Booth number: W9 Hall - W9G09

🕒 Time: May 12-14, 2025

🏢 Location: Shanghai New International Expo Center (No. 2345, Longyang Road, Pudong New Area)

By then, we will display high-quality paper packaging in many fields such as beauty care, and look forward to communicating with you face to face and seeking common development!

See you in Shanghai in May!